The spacing effect is one of the oldest and best-documented phenomena in the history of learning and memory research. Research has repeatedly shown that using these techniques can increase the retention of new knowledge and skills. By basing your own learning designs off of these principles you can increase what your audience will remember.
However, the time and effort involved with managing the delivery of the repetitions can be a major challenge. In this session, we’ll explore tools and techniques that can help you craft campaigns that enable you to tap into the benefits of spaced learning in a way that is easy, efficient, and effective.
In this session, you will learn:
- What the research says about spaced learning
- How to use email marketing tools to deliver spaced learning easily and efficiently
- How to automate data-driven learning campaigns via email, SMS, Slack, and other channels through tools like Sparks
Related Links & Resources
Will Thalheimer
- Spaced Learning Events Over Time: What the Research Says
- Learning & Forgetting Curves In-Depth
- List of Subscription Learning Providers
Brain Science: Enable Your Brain to Remember Almost Anything by Art Kohn
- Repeat Rule of Thumb:
- 2 days – “recognition boosters.”
- 2 weeks – generative boosters.”
- 2 months – “integrative boosters.”
- Five Second Rule: “boosters do not need to re-teach the material. Indeed, you have already taught it once and the learner does not need to encode the information a second time. Instead, the secret to effective boostering is simply to provide a retrieval opportunity that signals the brain that the information is important and should be retained.”
- https://learningsolutionsmag.com/articles/1423/brain-science-enable-your-brain-to-remember-almost-everything1
Tools, APPS & RESOURCES
Zapier Ultimate Guide to Email Marketing
zapier.com/learn/email-marketing
DIY Option: Zapier Guide to Email Automation
zapier.com/blog/email-automation/
MailChimp
MailerLite
Sparks
IHG Hotels Case Study: https://withsparks.com/customer/ihg
Qurve
EdApp
Really Good Emails: Curated collection emails,
Highbrow: 5-minute lessons delivered to your email inbox everyday GoHighbrow.com
Check out this collection of resources on spaced learning and a few apps to get you started.
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Mike Taylor 