Training doesn’t fail because of bad content. It fails because nobody’s paying attention.
I help L&D teams win that attention, using ideas borrowed from marketing and behavioral science.
Keynote speaker · Co-author of Think Like a Marketer, Train Like an L&D Pro · Learning consultant at Nationwide

Recently on stage or in print
ATD Core 4 iSpring Days LEARNTEC TechSmith DevLearn Training Magazine TD Magazine AITD Magazine
What Brings You Here?
Navigating life’s intricate fabric, choices unfold paths to the extraordinary, demanding creativity, curiosity, and courage for a truly fulfilling journey.
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For event planners and L&D leaders
Keynotes and hands-on workshops that help L&D teams think like marketers. Practical, interactive, and built so your audience uses something on Monday.
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For people who design learning
Three or four of the best ideas, tools, and research from learning, design, and tech. Join 3,000+ L&D pros. About half open every issue.
Reach 3,000+ people who design learning
For learning-tech brands
Sponsor Friday Finds or a LinkedIn post. Past partners include iSpring, 7Taps, Neovation, and aNewSpring. Packages start at $200.
“Everyone talked about your session throughout the rest of the event. Your session was memorable and impactful. You made your points with some great examples and I think it made an impact on our audience, so great job!”
— Event Organizer
The Book
What if L&D thought more like marketing?

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