What a wonderful week! We got to see the eclipse and get into a bunch of fun cool stuff. Here are a few of the good things that passed across my radar.  Cheers!

The Difference Between Amateurs and Professionals

Why is it that some people seem to be hugely successful and do so much, while the vast majority of us struggle to tread water? The answer is complicated and likely multifaceted. One aspect is mindset—specifically, the difference between amateurs and professionals.

https://www.farnamstreetblog.com/2017/08/amateurs-professionals/

The Science of Storytelling: Why Telling a Story is the Most Powerful Way to Activate Our Brains

A good story can make or break a presentation, article, or conversation. But why is that? Buffer co-founder Leo Widrich shares the science of why storytelling is so uniquely powerful.

http://lifehacker.com/5965703/the-science-of-storytelling-why-telling-a-story-is-the-most-powerful-way-to-activate-our-brains/amp

‘Digital Transformation’ Is a Misnomer

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Image credit: Digital Transformation Machine by Bryan Mathers on Flickr

Digital transformation isn’t primarily about either “digital” or “transformation.” It’s about adaptation. It is not a process that will ever be complete.

http://sloanreview.mit.edu/article/digital-transformation-is-a-misnomer/

Just Get Started: Microlearning Before it Was Cool

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https://mike-taylor.org/2017/08/21/just-get-started/

Elearning Guild Learn from Marketing Summit

I had a lot of fun being part of the Elearning Guild’s Learn from Marketing Summit this week. On Wednesday, I shared “A Few Things L&D Should Steal From the Marketing Department”. The cliff notes version is that we should emulate how marketers streamline their message and appeal to the lizard brain by tapping into emotions instead of simply repeating a stream of boring facts and figures. We also explored some easy to use marketing tools like MailChimp that are great for learning pros.

I even built a free email course with all the key take aways so you can see how it works.

Loom

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Sometimes a video is simply the best way to get your message across. The challenge is getting your video in front of the person on the other end. They’re usually too big to send as an email attachment and depending on the content you may not want the rest of the world to see it. Jumping through the hoops of uploading it to a video host like YouTube and getting it configured just right can also be a pain. Loom is a Chrome extension that can solve all of these challenges.

With Loom you can make videos in a snap and get them to the people you need to without all the usual hassle. Loom integrates with a lot of tools you’re probably already using like Gmail, Google Docs, Dropbox, Slack and more. In Gmail, pasting the Loom link generates a stylized title and thumbnail that will autoplay right in the email. Nice, right!?

LoomVideo

https://www.useloom.com

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